Visiontrack recuits European Sales Director

In this newly-created role, Bonser will use more than 20 years of experience within the telematics sector to develop an infrastructure to target both direct and indirect sales. This will include the creation of a network of European channel partners from within the fleet, vehicle tracking and insurance sectors. He will also work closely with existing and potential customers who are looking for advanced connected vehicle camera solutions.

Bonser joins VisionTrack from TomTom Telematics where he has spent the past eight years working in a number of senior sales roles. Most recently, he was Head of Corporate Business UK and ROI, where he was responsible for rapidly expanding TomTom Telematics’ corporate portfolio of clients, while negotiating several key strategic partnerships that resulted in additional revenue streams. Prior to joining TomTom Telematics, he held business development positions at Cybit, DA Systems, Bluecom Group and Tracker Networks.

Commenting on his appointment, Vernon Bonser said: “Connected vehicle camera solutions are transforming the fleet telematics marketplace, so I am excited to be joining the industry leader within this rapidly developing field. There is huge potential for video telematics, especially within mainland Europe, as recognition grows about the safety and financial benefits the technology can provide. I will use my current experience and relationships to take full advantage of the opportunities that exist.”

Simon Marsh, Managing Director of VisionTrack added: “We are committed to building on our continued growth and industry-leading position by attracting the best people to the business. Vernon brings an in-depth understanding of how to leverage technology to yield the greatest returns for our clients and partners. This expertise combined with his comprehensive knowledge of international business best practice means he will be a valuable addition to our senior team and play an important part in our success moving forward.”

As the leading provider of connected video telematics, VisionTrack offers the widest range of advanced, high-quality and reliable technology – underpinned by a multi-award winning IoT platform – to help protect vehicles, assets, staff and reputation. These innovative solutions are proven to deliver true value to any size of fleet or transport operation including improved road safety, reduced insurance costs, enhanced duty of care, lower operational risk, improved driver behaviour and increased fleet efficiency.