Madlen Nicolaus to be appointed Hexagon's new Chief Marketing Officer

Nicolaus has led enterprise and consumer marketing teams at high-profile technology companies, including Salesforce, SAP and Kodak. She brings a proven track record in building high-quality, well-defined marketing programmes, with a focus on demand generation, pipeline building, product evangelism and driving innovative digital marketing strategies. Nicolaus holds a German Diploma from the University of Applied Sciences Mittweida.

Nicolaus will report to Paolo Guglielmini, President & CEO, and will be a member of the Executive Management team. She succeeds current CMO Kristin Christensen, who will remain with the company through June 2023 to support the transition and continue as a member of the Executive Management team until Nicolaus joins.