Hapag-Lloyd Partners with HERE Technologies to Transform Global Supply Chain Visibility with Advanced Tracking Solution

Hapag-Lloyd, a global provider in container shipping, and HERE Technologies, the location data and technology company, announced a strategic partnership focused on significantly improving visibility in global supply chains. HERE Tracking enhances Hapag-Lloyd’s existing real-time smart container tracking solution Live Position with predictive ETAs for inland transportation, driving operational efficiency and improving customer satisfaction.

As supply chain disruptions continue to impact industries worldwide, the need for real-time visibility has never been greater. With the deployment of over 1.5 million container tracking devices to 90% of Hapag Lloyd’s total fleet, utilizing the HERE Tracking solution, Hapag-Lloyd can now accurately predict arrival of these containers across their rail, barge and truck transportation networks. The tracking devices will extend to Hapag-Lloyd’s entire fleet and include ETA prediction early next year.

By leveraging AI-powered, predictive ETAs from HERE, businesses and operations managers can rely on continuously updated data throughout the entire transport journey. This accuracy empowers more effective planning and decision-making, ultimately improving operational efficiency.